Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fi..
New & Improved. Full spectrum colors & patterns. Secure I-Bolt system holographic WildEye. Rigged with a superior VMC needle point hook. Life-like swimming acti..
SAVAGE GEAR SANDEEL DARTER 20CM This stunning and unique lure is a supernatural sandeel imitation. The Sandeel is the favourite snack of many predators. These s..
Berkley innovation, together with professional bass angler experience, has created a new series of soft baits. Berkley's in-house scientists have teamed up with..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor, the..
That big one will finally stop eluding you with the Renosky Lure Natural Series Keystone Jig Minnow. Keystone Jig Minnow may be the best lure for crappie and br..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the ..
The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast i..
The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast i..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor, the..
The Berkley PowerBait Original Scent Trout Nets will ensure a good catch. These 1.1-ounce soft baits are designed such that they can be easily rigged with no st..
Berkley innovation together with professional bass angler experience has created a new series of soft baits. The in-house scientists have teamed up with top bas..
1.The Lifelike Frog Fishing Bait Lure is lightweright and soft, octopus shape design, easily catch the attention of fish, it is ideal choice for fhshing lovers...
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the ..